Beer drinkers in West Germany have been muttering into the froth of their favourite tipple about European Economic Community (EEC) rules that threaten its quality and taste.
GV EXTERIOR PAN Henniger Brau Brewery
SV ZOOM Grain in container
SV Dumper truck emptying
GV & SV Of vats and worker inspecting them, PAN other vats. (3 SHOTS)
SV PAN Boiling liquid in copper containers.
SV Beer being poured. (2 SHOTS)
GV PAN Stock exchange, ZOOM CU listing, ZOOM OUT TO brokers on stockmarket floor. (2 SHOTS)
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Background: Beer drinkers in West Germany have been muttering into the froth of their favourite tipple about European Economic Community (EEC) rules that threaten its quality and taste. For centuries, Germans have boasted about the purity of their beer. Under the oldest flood law in the world, Duke Wilhelm the Fourth of Bavaria decreed in 1516 beer could be made only from barley, hops and water. So Germans have always kept out any foreign beers that do not measure up to their standards. They have argued that chemical brews that pass for beers in other Common Market countries are health hazards, and forbid their sale under the Treaty of Rome. But the European Commission feels the West German government is using the law to protect its own brewers from EEC competition. Instead of trying to bring all beers up to West German standards, the Commission is seeking free trade in beer throughout the Community. Landlords and drinkers are aghast, and the West German representatives in the EEC headquarters at Brussels are fighting back with the argument that the EEC standard should be pure beer -- the best and not the worst.