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  • Short Summary

    People shopping for cheap goods in France.

  • Description

    Against the high cost of living - French shops experiment with cheap bulk selling and attract large crowds.

    Stores and shops. Fighting the high cost of living. Shop in Paris; France; tries retail sales at wholesale prices (selling merchandise in bulk quantities) and meets with great success. 1926. Wide shot panning across city street on rainy day: some people stand under umbrellas at bus stop; a few cars parked on st. Several young women in white coats (clerks?) hurry around in the street not clear what they're up to. And a big crowd is lined up down the sidewalk across street waiting for the discount store to open its doors.

    Shot from across showing 2 floors of building; w/ signs: La Maison de Gros. Also signs for 50% off prices. Closer shot of the eager shoppers in line waiting for the shop to open; w/ police at head of line. Crowd pouring through the door of the shop; now open for business. Closer shot (MS) same; the mob of mostly women pushing their way into the store; many of them smiling & laughing. Commerce; shopping.

  • Tags

  • Data

    Film ID:
    Media URN:
    Old negatives
    British Pathé
    Issue Date:
    HD Format:
    Available on request
    Black & White
    Time in/Out:
    01:58:03:00 / 01:58:40:00
    ON 495 C

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