A history of the Rover manufacturing Company.
Establishing shots of Midlands, agricultural countryside, Ann Hathaway's cottage, Oldie English cottages, Shakespeare Memorial Theatre across river Avon, stone built village and postman crossing bridge, Wheelwright's shop and interior hammering red hot metal rod. Interior modern iron works mechanically beating larger metal shaft. Modern power plant with cornfield in foreground. Ext. Solihull factory with workers leaving.
B.& W. Section. Statue in Coventry to James Starley. Penny farthing bicycle pan to old "safety bicycle". Archive shots of women and men on bicycles. City street full of horse drawn carriages, early motor car in the horse drawn traffic. 1905 catalogue of Rover cars, priced at £200. Ladies in period dresses. Two seater racing cars pass camera. Stills of 8 h.p. one cylinder cars. Pamphlet title "THROUGH THE BALKANS On a Motor Car". More shots of two seater racing cars. Stills of 1907 Rover, winner of 1907 Isle of Man Tourist Trophy.
1909 Rover driven on modern road. Rover's on hill climbs between 1910 and 1920. Stills of Rover Motor Bikes, and shots of Isle of Man 1913 race and the Caerphilly hill climb. 1920's fashion at race meeting and unnamed Rover car of the period also shot of the "Doctors Car". Model of Viking mascot used by Rover. The 1924 Rover driven down country lane. 1930,s miners march to London and busy traffic in front of Bank of England.
Rover publications of the period. 1950,s traffic and Rover sales yard selling 1930,s models.
W.W.II. Shots of Rover's Coventry factory on fire. Cromwell Tank on trial with Rover Meteor Engines, and Hercules and Lysander aircraft fly past. Int. Rover factory building jet aircraft engine. Camera films jet plane flying past [unnamed]. End of B.& W.
1950's Landrover drives out of factory, WS. Wimpy Landrover driving over building site, it stops and workers climb on back. "THE ROVER COMPANY Ltd" sign pan to 1950 Rover driving past. Int. factory engineers working on a gas turbine engine "Jet One". Development model drives out of factory. The T3 drives down country road.
Chauffeur driven Rover pulls up outside of smart London house. An elegant lady gets into another Rover and is driven away. Great shot of new 3 Lt. Rover in front of Elegant Georgian House with horse in driveway, from behind the car a man appears, bends down and polishes the car top. It is a model car being photographed for an advertisement. More shots as the car is repositioned for another shot. [End of reel One.]