Cars tried and tested by new methods at Nuffield Research Centre, Oxford & Hendon, London.
Full title reads: "NEW CARS - NEW TESTS".
Nuffield Motor Works, Cowley, Oxford.
General view of Morris Motors assembly line. Cars on assembly line. Man putting in upholstery. Close up shot of engine, tilt up to bonnet. Men opening refrigerator to drive a frozen car out. Close up shot of wheel revolving on test bed. Car on test bed rollers bumping about. Close up shot, back view, of driver - shot taken from the back seat. Pan (through the window) to a man operating machinery. Wheel on test roller bumping about. Two men entering snow-covered car in the fridge. Car drives out of the fridge towards camera, driver and companion are seen through windscreen.
Hendon, London. Puncture proofing tyre solution is tested. Close up shot of puncture proof tyre. Close up shot of man's hand dipping into can of anti-puncture solution - looks like a glue. Crowd looking on. Close up shot of the two mechanics pumping puncture proof solution into tyre. Close up shot of mechanic's hand holding nozzle onto valve. Close up shot of electric drill boring through tyre. Close up shot of wheel of car going over a board containing three nails. Close up shot of tyre after the test - not punctured. NEW CARDS - NEW TESTS.